Timothy Crawford | The Marketing Mash Up

Marketing Tips, News, Trends and Vibes

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Entries Tagged as 'Sales'

Sometimes Dead is Better…

June 27th, 2008 · No Comments

It had to happen. 
The Marketing Toolkit is dead.
Don’t feel too bad.  He had a good run.  He went quickly.
But Wwwwhhhyyyyyyy???????
uhm, One very, very good reason.
He thought driving a car with his feet would be cool.
Just kidding. 
The real reason is:
1. One size does not fit all (especially not in advertising, sales or women’s purses….don’t ask)
No 2 companies […]

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Tags: Advertising · Copywriting · Sales · Start Up

Ride the Wave, Don’t Try to Swim Thru It. It’s Easier

March 24th, 2008 · No Comments

It’s a simple concept.
1. See what’s hot
2. Take notes
3. Following their blueprint create your own version
4. Be a big success
Let’s be clear, I’m not talking about patent infringement. Don’t steal. Reinvent. By using the power of the wave or phenomenen you can create your own spin using the momentum of the model.
For instance, notice how […]

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Tags: Advertising · Copywriting · Sales · Start Up

If You Aren’t Selling, You Aren’t In Business

February 16th, 2008 · No Comments

It’s all about the sales.
You can have a great idea.
You can have alot of passion.
You can have great organizational skills.
You can have a smart businessplan.
You can have the right equipment.
You can have a great product.
BUT IT’S YOUR ABILITY TO MAKE SALES THAT MATTERS MOST.
You can stumble around in the dark and still find you way […]

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Tags: Sales · Start Up

Death of The Hard Sell

January 17th, 2008 · 4 Comments

The good old sales days. They weren’t so good were they? Remember the old sales styles?
Remember this guy?

Salesman had a reputation for being pushy, aggressive, annoying, scheming, slimy, snaky and all in all a big bag full of scum balls who’d push their mothers down a flight of stairs if she […]

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Tags: Sales

Business Cards People Actually Keep

January 6th, 2008 · No Comments

Does your business card look like everyone elses? You know, plain text on a white background?
I feel your pain. You just wanted a presence right? Forget just having a presence and instead make a statement.
It’s time for a business card makeover.

Follow the link below and get a new lease on […]

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Tags: Advertising · Copywriting · Sales

Fresh Marketing Examples You’ll Wish You Came Up With

January 6th, 2008 · No Comments

Think all marketing is the same?
The same ole pitches, the same ole cookie cutter nonsense? Prepare to be inspired by the off the wall creativity in these marketing actions.
Follow the link
A picture is worth a thousand words

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Tags: Advertising · Sales

New Years Resolutions for Marketers Who Think Michael Jordan Was the Greatest

January 2nd, 2008 · 1 Comment

I spent New Years Eve thinking about great ideas for my business and I did, the keyto the geat idea is

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Tags: Advertising · Copywriting · Sales

1-10 of Inc Magazines Top 5000 Businesses

December 19th, 2007 · No Comments

Whenever I need a little inspiration I check out how the rest of the world is living.
I gasp, whince and ask myself “Why not me?”
so
Why not you?
Here’s the list
1-10 of Inc Magazines Top 5000 Businesses
No. 1
MemberHealth
What it does: MemberHealth, the top company in this year’s Inc. 500, manages Medicare Part D prescription drug […]

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Tags: Sales

How Important is Your Website?

December 18th, 2007 · No Comments

Is being out of the digital loop life or death and far should the bunnyhole go for your business? Lets talk about it…

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Tags: Advertising · Copywriting · Sales

Writing Stuff That Works in the New World of Social Media

December 17th, 2007 · No Comments

Have you accepted the world has changed and it’s never going back to the way it was? Cool. Now come learn some new copy rules for social media. I’ll be gentle.

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Tags: Advertising · Copywriting · Sales