Timothy Crawford | The Marketing Mash Up

Classified ads are cheap. We tend to take cheap for granted. It’s only human. If something’s cheap, we know it’s easy to replace. And if something’s free? Look out baby! People will be about as careful as a bull in a china shop.
Just take a look […]

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The good old sales days. They weren’t so good were they? Remember the old sales styles?
Remember this guy?

Salesman had a reputation for being pushy, aggressive, annoying, scheming, slimy, snaky and all in all a big bag full of scum balls who’d push their mothers down a flight of stairs if she […]

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Cool!
Finally, I can break down branding with a popular example that works for everyone.
Check this:
Hillary Clinton’s win in New Hampshire is a perfect example of branding, or re-branding. If you’re the least bit fuzzy about the meaning of branding or the power of branding, all you need do is think about the Senators comeback.
First […]

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Starting with this post, I’ll be rolling out a highly anticipated series, entitled: “Business D’oh! Moments.
We all make mistakes so I’ll be calling attention to those mistakes. No one is safe.
Sound like fun? Wanna play?
I’ll get the ball started with a D’oh! Moment of my own. Here goes:
On my website I talked […]

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Does your business card look like everyone elses? You know, plain text on a white background?
I feel your pain. You just wanted a presence right? Forget just having a presence and instead make a statement.
It’s time for a business card makeover.

Follow the link below and get a new lease on […]

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Think all marketing is the same?
The same ole pitches, the same ole cookie cutter nonsense? Prepare to be inspired by the off the wall creativity in these marketing actions.
Follow the link
A picture is worth a thousand words

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You can put a pretty dress on a pig, but it’s still a pig, now its only a nicely dressed pig. Want better ideas for your ads? Read this article for a idea generation process that works.

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I’ve thought alot about Mr. Godins’ post and the message behind it. I’m not so sure we should aspire for greatness. My theory is be consistently good and when the big challenge comes engage the super thrusters.
I blogged about it on my blog here:
Thanks for the premise Seth. I hope […]

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I spent New Years Eve thinking about great ideas for my business and I did, the keyto the geat idea is

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